The Lighting Practice is thrilled to announce the recent promotion of Darcy Veneziale to Marketing Manager. Darcy’s dedication to the firm, combined with her outstanding skills as a Certified Professional Services Marketer (CPSM), has made her an essential component to TLP’s growth over the past six years.
Since joining the firm in 2012, Darcy has worked closely with the team to maintain The Lighting Practice’s brand and online identity. In addition, she leads the marketing team’s efforts to prepare cutting-edge marketing materials and responses to qualification and proposal requests.
“Darcy has been a valued member of our team since joining TLP,” said Helen Diemer, President of The Lighting Practice. “Her promotion to Marketing Manager is a recognition of the significant contributions she has made and will continue to make — in raising awareness about our work, polishing our brand image, and being an enthusiastic spokesperson. We rely on her creative spirit and seemingly boundless energy to help us continue to grow as a firm and expand our client base.”
As Marketing Manager, Darcy will take on an even stronger role in supporting TLP’s business development efforts by working closely with the principals and associates in both the Philadelphia and New York offices.
“Darcy has been an invaluable part of growing TLP’s brand and extending our reach through both traditional and new channels,” said Principal Jered Widmer.
After receiving a degree in Communication Design from Kutztown University, Darcy spent 13 years working in the A/E/C industry. Her background in graphic design and experience working as an environmental graphic designer influences and informs her approach to marketing and business development. Darcy uses her designer’s eye to support TLP’s brand and promote the firm through award and speaking opportunities.