Starting November 3, more than 50 structures in the United States will be illuminated in orange for 58 nights – one night for each person killed in the mass shooting in Las Vegas one month ago.

One of the many buildings to glow in orange is 230 Park Avenue in New York City. The programmable, color-changing LED lighting system, designed by The Lighting Practice, allows the building owner to choose a spectacular hue to join in this moving memorial. Lighting Designer Chris Hallenbeck developed the programmable preset that turned 230 Park Avenue orange. Since 2015, he has been the lighting designer on call when RXR Realty is in need of a unique show.

In 2013, TLP was tasked with creating a new nighttime identity for the historically-landmarked tower. Our team illuminated the building from the sidewalk upwards nearly 40 stories to the top of the cupola, and we wrapped the lighting treatment around the east, south and west sides above its 16-story wings.

Over the past few years, orange has become a symbol for the fight to end gun violence. “In some ways, it is like a candle, and we use candles to honor people,” said John Feinblatt, the president of Everytown for Gun Safety, told The New York Times.

Buildings Across U.S. to Light Up Orange for Las Vegas Shooting Victims

The New York Times | November 2017

From a soaring skyscraper to the wide span of a bridge, landmarks and buildings around the world are often called upon as torchbearers of grief after mass tragedies.

The Eiffel Tower in Paris went dark after a bomb attack in October that killed hundreds of people in Somalia. The spire of 1 World Trade Center in New York was lit up in rainbow colors last year, one of many buildings to reflect the mourning over the dozens killed in a nightclub shooting in Orlando, Fla.

And starting Wednesday, one month after the mass shooting in Las Vegas, at least 52 buildings and other structures in 19 states and the nation’s capital will be lit up in orange for up to 58 nights — one night for each person killed in the massacre.

The campaign was initiated by Scott H. Rechler, the chairman and chief executive of RXR Realty, which owns and operates buildings in the New York area. It was organized with the help of Everytown for Gun Safety, a nonprofit group that aims to reduce gun violence in the United States, where 33,000 people are killed by gunfire every year.

In an interview, Mr. Rechler said he wanted to keep a dialogue about gun control and gun violence going after the Las Vegas shooting. “I began to realize that maybe this is a way to make a statement to keep it in people’s minds — that it hasn’t been resolved,” he said.

Read the full article published here in The New York Times.